Amber Venz Box’s Core Memories Recipe
Amber Venz Box is the Co-Founder and President of LTK. She recently appeared on this episode of TSC. In the episode, Lauryn and Michael ask her a ton of questions about the founding of the company and how she and her husband built such an incredible business.
One of the most memorable aspects of the conversation was when they started talking about “how Amber does it all” — I mean this woman is raising four kids and runs an insanely valuable business (LTK is currently valued at >$2B).
In responding to their questions about work-life-balance, Amber said one thing that I am taking with me forever.
She said “I think about the core memories I want to have [with my kids, husband, family] and then I put those things on the calendar, and when that day comes, I treat it as important as [a board meeting, trade show, or any other major business event].”
As someone very much navigating life and work as a mom, I can’t imagine that I will ever find “balance” again, but I love this idea that the core-memory time I want to create with baby and my husband should be as non-negotiable as the time I spend going out of town to see customers, visit with my team, or build business.
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