Why You Need a Dream Budget & a MVP Budget w/ Lindsey Kaalberg, CEO & Founder of Ritual Hot Yoga

It’s been called the SOUL Cycle of Yoga. With all inclusive studios in San Francisco & Chicago, Ritual Hot Yoga is disrupting the yoga industry. 

From the yoga studio experience, to the practice, to the business philosophy that provides for sustainable full-time careers in yoga, you’ve never felt anything like this before. 

Just because the yoga industry in the United States has only operated one way–contract instructors; cookie-cutter classes; inconsistent class quality; and a cut-throat grab for market share that places profits over people–does not mean that it always will be that way. Ritual Hot Yoga is the start of the revolution.

Today I have the honor of introducing you to my friend and one of the most badass women I’ve ever known: 

  • She has been involved in the yoga industry for over ten years, first as a teacher and later as a brand manager for Lululemon. 

  • What she noticed was a gaping hole: yoga teachers could not make a living doing what they loved. To change all of this, she founded Ritual Hot Yoga in 2015. 

  • Ritual is premised on the idea that teachers should be compensated for their talent by having the opportunity to work full-time, and offered salaries and benefits that reflect the skill and dedication it takes to teach. 

  • She is making it her life's work to revolutionize the yoga industry and we couldn’t be more excited to have her here. 

Meet Lindsey Kaalberg, CEO & Founder of Ritual Hot Yoga on this episode of PM School. 

Connect with Ritual Hot Yoga: https://ritualhotyoga.com/

Previous
Previous

Why You Need to Understand Your Customers Before Launching Your Own Products w/ Madison Ruggieri, CEO & Co-Founder of OneKind

Next
Next

Why You Should Build From Your Heart w/ Kelly Kussman, Founder of Cayla Gray